Alexander McQueen
Lee McQueen's British couture house, now under Sarah Burton. The serif wordmark and the 'MCQ' diffusion line date the piece; the 2018 logo refresh is the cut-off.
- Origin
- England
- Founded
- 1992
- Category
- High Fashion
- Documented eras
- 3
How Alexander McQueen labels evolved over time. Match the markers below against the tag in hand to place a garment in its era.
1992–1999
Made-in-Italy Serif Tags
The full 'Alexander McQueen' in an elegant serif font, almost always 'Made in Italy', care detail in multiple languages on a separate tag.
- Features the full “Alexander McQueen” name in an elegant, serif font.
- Commonly seen with “Made in Italy” to emphasize European craftsmanship.
- Includes detailed care instructions and fabric composition, often in multiple languages.
How to spot it
Serif logo with 'Made in Italy'.
Value signal
Grail; 90s McQueen, especially early collections, is collector-grade.
2000–2009
Bold Monochrome Tags
Bolder 'Alexander McQueen' branding in monochrome black and white, model numbers reflecting a more systematic cataloguing.
- Introduction of more minimalist designs, with bold “Alexander McQueen” branding.
- Use of monochromatic color schemes, predominantly black and white.
- Tags often include specific model numbers, reflecting a more modern approach to inventory and design cataloging.
How to spot it
Bold black-and-white tag with a model number.
Value signal
Strong; 2000s McQueen has very strong resale.
2010–2019
Streamlined 'MCQ' Era Tags
Streamlined modern tags, occasional red accents, the casual 'MCQ' sub-brand appearing, 'Made in Turkey' on some pieces reflecting production shifts.
- Adoption of sleeker, more streamlined tag designs.
- Occasional use of red accents and the introduction of the “MCQ” sub-brand for more casual lines.
- Continued emphasis on manufacturing origin, with “Made in Turkey” appearing on some of the contemporary designs reflecting global production shifts.
How to spot it
Streamlined modern tag, sometimes 'MCQ'.
Value signal
Modern; the brand's name keeps resale strong.