Best Company
Padua streetwear brand built on the pine-tree logo and 'designer Olmes Carretti' wording. Navy or black rectangular tags with 'Since 1986' and 'Surf Team' mark its 1990s peak.
- Origin
- Italy
- Founded
- 1986
- Category
- Athletic & Streetwear
- Documented eras
- 3
How Best Company labels evolved over time. Match the markers below against the tag in hand to place a garment in its era.
1990–1999
Pine-Tree 'Surf Team' Tags
Navy or black rectangular tags with white/coloured text, the pine-tree emblem, 'Best Company' cursive script, 'Since 1986', and 'Surf Team' or 'designer Olmes Carretti' wording.

- Navy or black rectangular tags with contrasting text.
- Pine-tree and 'Best Company' cursive logo.
- 'Since 1986' and 'Surf Team' descriptors.
- 'designer Olmes Carretti' credit on many pieces.
How to spot it
Navy/black tag with pine tree, 'Since 1986', and 'Surf Team'.
Value signal
Strong; 1990s Italian sportswear has a dedicated following.
2000–2009
Dark Colourful Modern Tags
Darker backgrounds with colourful text; the Olmes Carretti credit remains alongside bright colour combinations.

- Darker background tones with vibrant coloured text.
- 'designer Olmes Carretti' credit retained.
- Modern layout with direct incorporation of size information.
How to spot it
Dark tag with Olmes Carretti credit and colourful accents.
Value signal
Moderate; condition-dependent.
2010–present
Streamlined Heritage Tags
Minimalist layout retaining the pine-tree emblem and 'Best Company' script in a streamlined format.

- Minimalist design.
- Pine-tree and 'Best Company' script maintained.
- Streamlined logos for contemporary presentation.
How to spot it
Streamlined pine-tree 'Best Company' tag.
Value signal
Modern; limited vintage premium.