Clovis Ruffin
New York designer known for jersey knits. Tall, thin rounded lettering marks the 1970s tags; bold blocky fonts identify the 1980s; sub-labels like 'Clovis Ruffin Sport' in bold red-and-black distinguish the sportswear line.
- Origin
- USA
- Founded
- 1971
- Category
- Designer & Casual
- Documented eras
- 2
How Clovis Ruffin labels evolved over time. Match the markers below against the tag in hand to place a garment in its era.
1971–1979
1970s Tall Thin Tags
Simple and bold typography with tall, thin rounded lettering focused on the brand name. Some tags include 'Knit' in blue denoting the fabric type.

- Tall thin rounded 'Clovis Ruffin' lettering.
- 'Knit' in blue on some fabric-specific tags.
- Simple clean rectangular format.
How to spot it
Tall thin rounded 'Clovis Ruffin' = 1970s jersey-knit era.
Value signal
Moderate — early Clovis Ruffin has collector interest.
1980–1989
1980s Bold Sport Tags
Introduction of more varied layouts with both minimalist and colorful designs. 'Clovis Ruffin Sport' in bold black and red text signals the active sportswear sub-line.

- Bold blocky font in the main Clovis Ruffin label.
- 'Clovis Ruffin Sport' in bold black and red for sportswear.
- Varied layouts — both minimalist and colorful versions.
How to spot it
'Clovis Ruffin Sport' in bold red-and-black = 1980s sportswear piece.
Value signal
Moderate.