T THRIFT TAG DIRECTORY
All brands
Designer & Casual

DKNY

Donna Karan's bridge line for New York urban style. Early tags read 'Donna Karan New York' alongside 'DKNY' with 'Made in Hong Kong'; 1990s sub-lines like 'DKNY Jeans' and 'DKNY Activewear' have distinct tags; 2000s–10s use minimalist bold 'DKNY' in black and white.

DKNY label
Origin
USA
Founded
1989
Category
Designer & Casual
Documented eras
4
Label timeline

How DKNY labels evolved over time. Match the markers below against the tag in hand to place a garment in its era.

  1. 1989–1989

    Late 1980s Donna Karan New York Tags

    The earliest DKNY tags often featured 'Donna Karan New York' or 'DKNY' in bold text. 'Made in Hong Kong' was common. Tags primarily white or cream with black text.

    Late 1980s Donna Karan New York Tags label
    • 'Donna Karan New York' or 'DKNY' in bold text.
    • 'Made in Hong Kong' manufacturing origin.
    • White or cream tags with black text.

    How to spot it

    'Donna Karan New York' alongside 'DKNY' = very early 1989 DKNY piece.

    Value signal

    High — earliest DKNY tags with full 'Donna Karan New York' are collectible.

  2. 1990–1999

    1990s Sub-Line Tags

    DKNY Jeans emerged as a popular sub-label, featuring 'DKNY Jeans' on tags. Tags from this era often specified 'Made in Hong Kong' or 'Made in China'. DKNY Activewear had a distinct sporty tag design.

    1990s Sub-Line Tags label
    • 'DKNY Jeans' or 'DKNY Activewear' sub-line tags.
    • 'Made in Hong Kong' or 'Made in China' origins.
    • Distinct sporty design for activewear sub-line.

    How to spot it

    'DKNY Jeans' sub-line tag = 1990s popular DKNY era.

    Value signal

    Moderate.

  3. 2000–2009

    2000s Minimalist Bold Tags

    Tags generally featured 'DKNY' in bold, minimalist font. Tags often sewn in black with white text or vice versa. Some tags also included 'DKNY Donna Karan New York'.

    2000s Minimalist Bold Tags label
    • 'DKNY' in bold minimalist font.
    • Black with white text or white with black text.
    • 'DKNY Donna Karan New York' on some tags.

    How to spot it

    Bold minimalist 'DKNY' in black and white = 2000s.

    Value signal

    Lower.

  4. 2010–present

    2010s Large Logo Tags

    Tags continued the minimalist aesthetic, often with 'DKNY' printed in a larger font. Material composition typically printed on an adjacent tag. Most manufacturing remained in China.

    2010s Large Logo Tags label
    • 'DKNY' in larger minimalist font.
    • Material composition on adjacent tag.
    • China manufacturing origin standard.

    How to spot it

    Large 'DKNY' font with adjacent composition tag = 2010s.

    Value signal

    Lower.

Shop this label