Farah
El Paso, Texas menswear brand by Mansour Farah. 1950s-60s tags use an elegant cursive 'F' script; 1970s-80s add 'Farah' in block lettering with the iconic waistband patch; 'Made in U.S.A.' is the vintage-era indicator.
- Origin
- USA
- Founded
- 1920
- Category
- Designer & Casual
- Documented eras
- 6
How Farah labels evolved over time. Match the markers below against the tag in hand to place a garment in its era.
1950–1959
1950s Classic Cursive Tags
Farah was growing rapidly in the 1950s. Tags use an elegant cursive 'F' script that reflects the brand's quality positioning.
- Elegant cursive 'F' as primary symbol.
- Classic sophisticated typography.
- El Paso, Texas manufacturing notation.
How to spot it
Cursive 'F' script + 'El Paso' or 'Made in U.S.A.' = 1950s classic era.
Value signal
High — earliest Farah tags with cursive F script are rare.
1960–1969
1960s Minimalist Tags
1960s Farah tags are among the most minimal and refined. The brand was growing toward its 1970s peak as the world's leading men's pants maker.
- Minimalist tag design.
- Clean lettering.
- Made in U.S.A. notation.
How to spot it
Minimal Farah tag with clean lettering = 1960s pre-peak era.
Value signal
High — 1960s Farah represents the brand's quality apex.
1970–1979
1970s Peak Era Tags
Farah was the world's leading men's pants producer in the 1970s. Tags from this era feature the iconic waistband patch alongside the main label.
- 'Farah' in block letters.
- Iconic waistband patch label.
- World's leading pants manufacturer notation.
How to spot it
Block-letter 'Farah' + waistband patch = 1970s peak production era.
Value signal
High — 1970s Farah at production peak is the most collectable decade.
1980–1989
1980s Post-Strike Tags
Farah survived significant labor strikes and market challenges in the late 1970s. 1980s tags show updated corporate branding post-crisis.
- Updated corporate Farah logo.
- Colorful tag elements.
- Expanded product line tags.
How to spot it
Colorful updated Farah logo = 1980s post-strike recovery era.
Value signal
Moderate — post-peak but still quality American manufacturing.
1990–1999
1990s Imported Production Tags
Like much American menswear, 1990s Farah began offshore production. 'Made in U.S.A.' disappears as the key vintage distinguisher.
- Updated Farah wordmark.
- Imported production locations.
- Loss of 'Made in U.S.A.' designation.
How to spot it
Absence of 'Made in U.S.A.' + updated logo = 1990s offshore era.
Value signal
Low to moderate.
2000–2020
2000s–2010s Modern Farah Tags
Contemporary Farah has repositioned as a British heritage brand. Tags are modern and minimalist.
- Modern Farah wordmark.
- British heritage branding.
- Contemporary care label format.
How to spot it
Modern Farah wordmark with British heritage emphasis = 2000s–2010s.
Value signal
Low.