Iceberg
Italian luxury sportswear by Silvano Gerani and Giuliana Marchini. 1980s-90s tags show bold capitalized 'ICEBERG' reflecting the knit sportswear era; 1990s iconic cartoon graphics on knitwear are the defining collector identifier.
- Origin
- Italy
- Founded
- 1974
- Category
- Athletic & Streetwear
- Documented eras
- 4
How Iceberg labels evolved over time. Match the markers below against the tag in hand to place a garment in its era.
1980–1989
1980s vintage Iceberg tags
Tags often feature bold black and white designs Frequently seen with “ICEBERG” in prominent serif or block lettering.
- Tags often feature bold black and white designs.
- Frequently seen with “ICEBERG” in prominent serif or block lettering.
- Commonly states “Made in Italy,” emphasizing Italian manufacturing roots.
How to spot it
Tags often feature bold black and white designs — confirms this label era.
Value signal
Good vintage demand; 1980s label detail is a key value driver.
1990–1999
1990s vintage Iceberg tags
Introduction of more colorful and varied designs in tag backgrounds ICEBERG” logo appears in diverse fonts, sometimes encapsulated within shapes.
- Introduction of more colorful and varied designs in tag backgrounds.
- ICEBERG” logo appears in diverse fonts, sometimes encapsulated within shapes.
- Tags may include additional branding elements like “Jeans” or “History.”.
How to spot it
Introduction of more colorful and varied designs in tag backgrounds — confirms this label era.
Value signal
Moderate collector interest; condition and completeness determine value.
2000–2009
2000s vintage Iceberg tags
Modern aesthetic with cleaner, simpler designs Use of more minimalist logos and understated color schemes.
- Modern aesthetic with cleaner, simpler designs.
- Use of more minimalist logos and understated color schemes.
- Materials of tags vary, reflecting a more contemporary approach.
How to spot it
Modern aesthetic with cleaner, simpler designs — confirms this label era.
Value signal
Entry-level vintage; value driven by brand recognition and condition.
2010–2019
2010s vintage Iceberg tags
Continued emphasis on minimalistic design, with sleek, modern typography Incorporation of additional text like “since 1974” to highlight brand heritage.
- Continued emphasis on minimalistic design, with sleek, modern typography.
- Incorporation of additional text like “since 1974” to highlight brand heritage.
- Introduction of new tag materials, including metallic finishes and synthetic blends.
How to spot it
Continued emphasis on minimalistic design, with sleek, modern typography — confirms this label era.
Value signal
Entry-level vintage; value driven by brand recognition and condition.