Karrimor
Lancashire outdoor equipment maker founded in 1946 as the Karrimor Bag Company. Mountain-illustration tags and colourful outdoor-themed designs mark the 1990s British-made era; the bold British-flag emblem with 'Made in UK' was the pre-outsourcing quality signal.
- Origin
- England
- Founded
- 1946
- Category
- Outdoor & Heritage
- Documented eras
- 3
How Karrimor labels evolved over time. Match the markers below against the tag in hand to place a garment in its era.
1990–1999
1990s vintage Karrimor tags
Rebranded with more colorful and intricate designs Illustrations of mountains or other outdoor themes are common.
- Rebranded with more colorful and intricate designs.
- Illustrations of mountains or other outdoor themes are common.
- Tags frequently include size indicators and “Made in U.K.” labels.
How to spot it
Rebranded with more colorful and intricate designs — confirms this label era.
Value signal
Moderate collector interest; condition and completeness determine value.
1990–1999
1990s vintage Karrimor tags
Transition to more modern logo designs with the British flag emblem Rectangular or square tags with bold, modern fonts.
- Transition to more modern logo designs with the British flag emblem.
- Rectangular or square tags with bold, modern fonts.
- Tags often feature the tagline “The Great British Mountain Company.”.
How to spot it
Transition to more modern logo designs with the British flag emblem — confirms this label era.
Value signal
Moderate collector interest; condition and completeness determine value.
2010–2019
2010s vintage Karrimor tags
Modern look with darker colors and refined logos Loop tags introduced, often featuring detailed stitching and embroidery.
- Modern look with darker colors and refined logos.
- Loop tags introduced, often featuring detailed stitching and embroidery.
- Consistent use of the Karrimor emblem with size and origin information.
How to spot it
Modern look with darker colors and refined logos — confirms this label era.
Value signal
Entry-level vintage; value driven by brand recognition and condition.